Product Innovation for Specialty Contractors

In today’s fast-paced construction landscape, specialty contractors face unprecedented operational pressures—from severe labor shortages and tight profit margins to communication disconnects between the field, the trailer, and the general contractor. At Groundbreak (GBK), Procore highlighted the unique forces transforming the trades and how Procore is helping specialty contractors adapt and thrive in the new environment.

Join Procore leaders Brian Clark (Product Management for Specialty Contractors) and Miles Gordenker (Applied AI) as we synthesize the highlights, field stories, and product innovations designed specifically to give specialty contractors greater operational leverage.

• Manage Every Resource: Discover how unifying labor, equipment, and materials in a single platform—enhanced by Rate Tables, Rules of Credit, and AI-driven SmartBench dispatching—eliminates admin fatigue and locks in accurate real-time costs.

• Take Control of Your Profits: See how Earned Value Management (EVM), Percent-Based Forecasting, and Mobile Approvals empower you to track labor productivity, protect project margins, and course-correct before issues impact your bottom line.

• Practical Construction AI: Get a glimpse into the future with Procore AI agents designed to act as digital coworkers, saving hours spent digging through specs, drawings, and submittals.