Campaign Specialist

London, Greater London, England, United Kingdom

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We’re looking for a Campaign Specialist to join our growing team in the UK. Procore is continuing to expand our reach internationally, helping construction companies around the world revolutionize their businesses. We’ve earned the #4 spot on Glassdoor’s 2019 Best Places to Work, #8 on Forbes 2020 Cloud 100, and are continuing our expansion into the global market. Are you up for the challenge?

As a Campaign Specialist, you’ll generate a qualified sales pipeline and increase brand awareness by planning and delivering marketing campaigns across digital, paid search, email, social, web, events, media, direct mail, and more. You’ll partner with colleagues on the EMEA marketing team, marketing support teams at our US HQ in California, and external agencies. 

This role reports to our Campaign Manager, EMEA, and has the opportunity to be based in our London office or work remotely with the expectation of occasional travel to the office once COVID-19 restrictions are lifted. We’re looking for someone to join us immediately.

The role:

  • Plan and execute campaigns and tactical programmes that generate qualified sales pipeline through the buyer and renewal journey
  • Proactively monitor marketing and sales funnel metrics and implement measures that optimise conversion rates at each stage of the buyer journey
  • Manage digital media across multiple channels including paid search, paid social, display advertising, content syndication, and account-based marketing (ABM)
  • Write briefs for creative production and media plans for digital media teams
  • Support the development of marketing content and assets, with a focus on telling our customers’ stories
  • Execute email marketing programmes, virtual events, webinars, and field events
  • Manage marketing budget and report on performance using Salesforce and Tableau
  • Identify new opportunities to increase brand awareness and generate pipeline through new media opportunities, events, marketing tactics, competitor research, and more

What we are looking for:

  • 2+ years of experience with high-tech B2B demand generation marketing campaign management
  • Bachelor's degree in Marketing, Business, or comparable education and work experience
  • Proven success creating and executing integrated marketing campaigns using tactics that include web, digital advertising, PPC, content marketing, third-party media, SEO, Social (Facebook, LinkedIn, Twitter, etc.), as well as direct mail, webinars, and events
  • Familiarity with Salesforce, marketing automation tools (Marketo), engagement tools (Drift and Demandbase), tracking and analytics tools (Tableau, Google Analytics) to assess campaign effectiveness
  • Knowledge of the B2B purchase process and how to identify opportunities to create demand and accelerate opportunities
  • Effective problem-solving, strategic, and analytical capabilities with a track record of setting and delivering against measurable marketing metrics 
  • Outstanding written and verbal communication skills
  • Self-starter who enjoys fast-paced working environments and navigating ambiguity
  • High attention to detail and ability to multi-task across competing projects and deadlines

About Us

Procore Technologies is building the software that builds the world. We provide cloud-based construction management software that helps clients more efficiently build skyscrapers, hospitals, retail centres, airports, housing complexes, and more. At Procore, we have worked hard to create and maintain a culture where you can own your work and are encouraged and given resources to try new ideas. Check us out on Glassdoor to see what others are saying about working at Procore. 

We are an equal opportunity employer and welcome builders of all backgrounds. We thrive in a diverse, dynamic, and inclusive environment. We do not tolerate discrimination against employees on the basis of age, colour, disability, gender, gender identity or expression, marital status, national origin, political affiliation, race, religion, sexual orientation, veteran status, or any other classification protected by law.

Perks & Benefits

You are a person with dreams, goals, and ambitions—both personally and professionally. That's why we believe in providing benefits that not only match our Procore values (Openness, Optimism, and Ownership) but enhance the lives of our team members. Here are just a few of our benefit offerings:

  • Health: 100% paid by Procore:
    • Bupa private medical insurance for yourself and immediate family members
    • Unum life and income protection insurance
  • Wealth: Aegon pension plan with a 4% company match of base salary for employees contributing 5%
  • Leisure: 25 days of paid holidays per year (in addition to public and company holidays)

Enrichment: Employee learning and development programmes, and friends and family events